Methodology

We employ industry trends backed by data to design new products for our clients using our network of leading Australian manufacturers that have the highest food safety. Using Israeli startup methodology we are able to launch a new product within 12 weeks and a new brand within 16 weeks

We have one of Australia's most advanced large-scale manufacturing platforms.

The Team

Our core team manages a network of factories and service providers to provide tailored solutions for our clients under the leadership of Dr. Daniel and David Rifkin.

  • Dr. Daniel Rifkin

    RESEARCH DIRECTOR

    Over 10 years experience in community pharmacy followed by a PHd in health leadership at Sydney University to then consult to industry leading brands to develop tailored health products and services backed by data. Daniel represented Australia for Triathlon at the world championships in 2017

  • David Rifkin

    HEALTH STRATEGY CONSULTANT

    Over 10 years experience in growing startups with a background in Biomedical engineering. David works with our clients to implement tailored solutions for their strategic goals. David represented South Africa at the 2006 swimming world championships.